Apex
Work toward your highest potential, one consistent step at a time.
About Apex ID Performance
More than a goal.
Part of who you are.
Apex ID Performance brings training, nutrition, digital tools, and coaching together to help you build sustainable habits and work toward your personal best.
Identity First. Apex Always.
Our origins and identity
A legacy.
An identity.
A higher standard.
Apex ID Performance evolved from Infinite Division, the original company that laid the foundation for the brand. We kept the letters “ID” to carry that history forward.
Those two letters hold a double meaning: Infinite Division, where we began, and Identity, the lasting relationship we want you to build with health and fitness.
Fitness that becomes part of your life.
Progress means more than a short-term challenge. It means developing the knowledge, discipline, and confidence to make training, nutrition, and healthier choices part of your everyday routine.
Apex represents the pursuit of your highest potential. Your starting point, circumstances, and definition of success are your own. Our role is to help you move forward with a plan and support that fit your life.
The Apex philosophy
Built for progress.
Grounded in identity.
Infinite Division
Honor the roots, lessons, and experiences that shape your next chapter.
Identity
Make health, strength, and continuous improvement part of who you are.
Performance
Turn the work into measurable progress and habits you can sustain.
One connected approach
The foundations
come first.
Train with purpose. Support your work with everyday nutrition and recovery. Keep showing up with habits you can sustain.
Apex ID Elite
Our flagship fitness system connects structured training, Fuel nutrition tools, progress tracking, and Agimat guidance. Membership options include self-service tools and personalized human coaching.
Explore the app ↗Human coaching
The Elite 90-Day Transformation Program adds weekly private coaching, personalized training and nutrition guidance, and accountability from a dedicated coach.
Explore Elite coaching ↗Apex ID Stacks
Optional supplements can complement your training and nutrition routine. Physical supplements are optional, sold separately, and not included in the coaching fee. Food, recovery, and consistency remain the foundation.
Explore Stacks ↗
Built by a coach
The standard
behind Apex.
Founded by James Jefferson Flores Manipis, MSc, Apex ID Performance brings together U.S. Army fitness experience, exercise science, and personalized coaching.
Meet the founder ↗